Who we are

The Living heart of Poggibonsi

Welcome in Poggibonsi

With its almost 30,000 inhabitants, Poggibonsi is an important town in the province of Siena. It is located in the Alta Val d’Elsa, a territory worth exploring, capable of satisfying even the most demanding visitor. As if that weren’t enough, it is located near the Chianti region, one of the most visited areas in Tuscany and a true icon of the region worldwide.

Via della Repubblica is one of the main meeting places for young people: strolling up and down this street is pleasant, thanks in part to the numerous shops that line it.

By joining forces, we can revitalize local commerce and create a unique experience for those who visit our city.

The Natural Commercial Centers (CCN) are forms of aggregation among commercial, artisanal, and service businesses existing in a specific area of the city, with the aim of enhancing the territory and making the commercial system of which they are a part more competitive. The CCN is established through the voluntary association of merchants who believe they can better compete by jointly developing certain service and promotional activities.

We believe in the strenght of our community

The Via Maestra Association provides merchants with a space to come together and share ideas, strategies, and resources. We regularly organize meetings, workshops, and initiatives to stimulate creativity and collaboration among our members. The sharing of knowledge and opportunities allows us to grow together, addressing the challenges that the modern market presents